Custom systems, built in Google Sheets

We build the system your business runs on.

You already run your business on a spreadsheet. We turn it into a system that runs itself. Dashboards that update, reports that send, tools your team actually uses. You'll know the number before we start, it usually ships in two weeks, and you own every line of it.

Book a free scoping call See real builds
✓ The number, before we start ✓ Shipped in ~2 weeks ✓ You own everything ✓ No migration, no SaaS lock-in
Trusted by
Bubble Skincare BlazePod Dantin Chevrolet
Our work featured in Financial Times · Hacker News · 9to5Mac

If a person is the integration, it's costing you.

Most businesses don't have a software problem. They have five tabs, three exports, and one person who copy-pastes between them every Monday. That's the work we delete.

Every Monday

The report nobody wants to build

Someone pulls four exports, pastes them into a master sheet, fixes the formatting, and emails a PDF. Four hours, every week, forever. We make it generate itself.

The $500/mo tool

SaaS you outgrew or never used

You pay for a CRM your team doesn't open, or a dashboard tool that can't do the one thing you need. We rebuild exactly that, in the Google account you already pay for.

The bottleneck

One person holds it all together

The numbers only make sense when she does them. When she's out, the business goes blind. We turn her process into a system anyone can run.

What working with us looks like.

You'll know the number before we start, scoped to your problem and quoted upfront. No hourly meter, no surprise invoice. And if a Google Sheet can't solve it, we'll tell you that for free.

Automation
$1,500
~1 week

One painful, repetitive job, gone. The single thing eating your team's time.

  • One workflow automated end to end
  • Triggers: emails, alerts, row moves, schedules
  • Form → Sheet → action pipelines
  • Apps Script, documented and yours
  • 2 weeks of tweaks included
Scope this
Most popular
Live Dashboard
$4,000
~2 weeks

Your whole business in one screen that updates itself. The Monday report, retired.

  • Connected to your real sources (Shopify, Stripe, Amazon, Ads, QuickBooks)
  • Live KPIs, charts and rollups, refreshed automatically
  • Branded web dashboard, not just a sheet
  • Auto-emailed snapshots on your schedule
  • Training + full handover docs
  • 30 days of support included
Start a dashboard
Full System
from $9,000
3–4 weeks

Replace the SaaS tool, or build the operating system your team runs on.

  • Multi-part build: CRM, portal, invoicing, ops
  • Client-facing portals from Apps Script
  • API integrations across your whole stack
  • Role-based access & permissions
  • Replaces a recurring SaaS subscription
  • 60 days of support included
Plan a system

Need it to keep evolving? Add a Care plan ($500/mo): priority changes, new views, and a standing hand on the system as your business grows.

Three industries. One spreadsheet each.

Not template screenshots, but live systems we built and handed over. Click any one to explore the actual dashboard.

E-commerce · Shopify DTC

Bubble Skincare

Direct-to-consumer skincare brand

Revenue, margin, ad performance and customer value all lived in separate Shopify and ad-platform exports. No single view of whether growth was actually profitable.

We built a live Shopify analytics dashboard. Orders and ad data flow in through Apps Script, and the team opens one screen for the six numbers that decide the week.

6 KPIs
Revenue · AOV · LTV · Margin · ROAS · Orders
Auto
Refreshed from Shopify, no exports
Explore the live dashboard
Bubble Skincare live Shopify analytics dashboard Open live build →
E-commerce · Amazon

BlazePod

Reaction-training fitness hardware

Amazon Seller Central buries the numbers that matter. Was profit coming from ads or organic? Was ACoS quietly eating the margin? Nobody could see it without a manual pull.

We built an Amazon seller command center that splits ad vs organic sales, tracks ACoS and TACoS daily, and ranks the catalog, straight from Seller Central into one sheet.

Ad vs Organic
Profit source, split out daily
ACoS · TACoS
Ad efficiency, tracked automatically
Explore the live dashboard
BlazePod Amazon seller dashboard Open live build →
Automotive · Dealership

Dantin Chevrolet

Franchise car dealership

Sales, service and marketing each reported in their own format. Ownership couldn't see units, revenue, service ROs and lead spend together, so decisions waited on a manager to assemble them.

We built a full dealership operations dashboard: revenue, units sold, average selling price, service repair orders, ad spend and leads, all on one screen for ownership.

Sales + Service + Ads
Three departments, one view
$/unit
Marketing cost per car sold, live
Explore the live dashboard
Dantin Chevrolet dealership operations dashboard Open live build →

If it can live in a sheet, we can build it.

Dashboards

Real-time KPIs, charts and rollups pulled straight from your raw data.

Automations

Emails send, rows move, reports generate. Your team never has to remember.

CRM in a sheet

Pipeline, lead scoring, follow-ups and email logging, built around how you sell.

Invoice systems

Auto-generated PDFs, email delivery, payment tracking and overdue reminders.

Client portals

Polished web interfaces from Apps Script. Clients see a dashboard; you manage a sheet.

API integrations

Stripe, Shopify, Amazon, QuickBooks, Google Ads. Data flows in on schedule.

Form → dashboard

Google Forms wired straight to live dashboards. Intake, process, visualize.

SaaS replacements

Rebuild the one tool you overpay for, inside the Google account you already own.

From messy tracker to mission-critical system.

Three steps. No migrations, no onboarding, no slide decks.

01

Tell us what's eating your time

The report you build every Monday. The CRM nobody opens. The five tabs your team argues about. We scope it and quote you a number in 24 hours.

02

We build it inside your Sheet

Dashboards, triggers, scripts, portals, all built in your Google account. Your data never leaves where it already lives.

03

Your team uses it. You own it.

Every formula and script is yours. We document everything and train your team. If you never call us again, it still works.

The questions everyone asks.

Is this really just a Google Sheet?

Google Sheets and Apps Script are the engine, but you get a polished web dashboard, automated emails, and client-facing portals on top. It looks and behaves like real software, because it is. It just runs on infrastructure you already pay Google for, with no extra SaaS subscription.

Where does my data live? Is it secure?

Everything stays inside your own Google Workspace account. We build in your environment; your data never moves to ours. When the project ends, you revoke our access and own 100% of it.

What if it breaks or I need changes later?

Every build ships documented, and includes 30–60 days of support. After that, you can run it yourself (it's all yours), call us for a one-off change, or keep us on a $500/mo Care plan for ongoing iteration.

Do you bill by the hour?

No. You should know the number before you commit, not after. We scope the work tightly, quote you one price upfront, and absorb the risk if it takes longer. No meters, no surprise invoices.

How fast is "usually two weeks"?

An Automation is about a week; a Live Dashboard about two; a Full System three to four. We give you a real timeline in the scoping call, and we hit it.

What if a sheet genuinely can't solve my problem?

We'll tell you on the free scoping call, and point you somewhere better. We'd rather lose the project than sell you the wrong thing.

Describe the problem.
We'll build the system.

Free scoping call. 24-hour response. A real human reads every message.

Got it.

We'll review your project and reply within 24 hours. No automated replies. A real human reads this.

Book your scoping call now

Submissions go straight into a Google Sheet. Obviously.